Spring Trials



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CALIFORNIA SPRING TRIALS NEWS

Dümmen Orange is Company's New Name
  Dümmen Group, DNA Green Group, Others to be Renamed
(4/25/15) -- DNA Green Group has a new name: Dümmen Orange. The company revealed the new name, the logo and the brand values of the company at all facilities in 16 countries on Thursday April 23. The well-known corporate brands Lex+, Bartels, Terra Nigra, Dümmen Group, Agribio China, Agribio Colombia, Oro, PLA as well as the production locations are changing their identity immediately to Dümmen Orange. Other established brands like Rijnplant, Ecke, Oglevee, Red Fox, Fides, Japan Agribio and Barberet & Blanc will convert over limited time.

Biense Visser calls it a logical next step: “All companies, that have been acquired, have a rich and successful history. We have always tried to respect that heritage. Doing so, we created confusion for our customers. Our employees expressed a preference for a more uniform approach to the market too. That is why we have chosen for the strategy with one large umbrella brand, that embraces the entire product portfolio. Dümmen Orange will therefore take the place of all these established names.

LINKS:
Dümmen Orange Unveiled as New Company Name


Mega Revolution™ Series by Ball Horticultural

From Kieft Seed® as seen @ Ball Horticultural Spring Trials 2016. Mega Revolution™ Gerbera. Vigorous, bushy plants with very large flowers are great for 6-inch pots and larger. New 'Scarlet Red wit Light Eye' has largest flowers on the market and best red in the series. New 'White with Light Eye' is the cleanest white vs. te compettition and the new 'Yellow with Dark Eye Improved' is more uniform habit and color with less shading; two weeks earlier, and with larger flowers than competition.

Mega Revolution™ Gerbera jamesonii White with Light Eye Mega Revolution™ Gerbera jamesonii White with Light Eye Mega Revolution™ Gerbera jamesonii Orange with Light Eye Mega Revolution™ Gerbera jamesonii Orange with Light Eye